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Helping Your Sellers Get Top Dollar in a “cooling” market

If you’ve been keeping up with news, you’ve probably heard by now that there’s a lot of downward pressure in the real estate market. Alarming headlines about home prices dropping are making many sellers delay their real estate plans. As an agent, how can you maintain a positive outlook and continue to bring value to your clients? 

You’ll need to educate your sellers on how they can get top dollar in a cooling market through videos, data, or conversations. Let them know that first impressions matter. The curb appeal, landscaping, and paint will all contribute to how competitive the home will be in the market. Remind them to also pay attention to the inside of the house to make it attractive to buyers. In short, they have to prep the home in its best possible condition. 

If you need more help on how you can bring value to your clients in this shifting market, reach out to me by giving me a call or sending an email. I’m happy to be your real estate resource person.

If you have any questions about today’s video or if you’re considering a change in your career to another brokerage or team that specializes in luxury real estate, please call or email me. Don’t forget to jump on our “Luxury Fridays” on YouTube each Friday. Check it out by going to www.LuxuryFridays.com and clicking on the “Luxury Friday’s On YouTube” button.

Michael LaFido
Founder & CEO | Luxury Listing Specialist Designation (LUXE)
Michael@MarketingLuxuryGroup.com
LuxuryListingSpecialist.com
LuxurySpecialistGear.com

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