“Are you standing or are you sitting?”
If the client says they’re sitting, he replies:
“You better stand.”
And if they say they’re standing:
“You better sit.”
It’s a small touch, but it transforms a routine phone call into a memorable emotional experience. Clients remember how you make them feel, and moments like these help build stronger relationships and long-term trust.
Michael also reminded agents that we’re in prime real estate season — which means your focus should stay on serious buyers, sellers, and prospects already raising their hand. The key is staying organized, reviewing your database daily, and consistently providing value through communication.
One standout takeaway? Don’t overcomplicate your systems. While CRMs are important, Michael still keeps handwritten lists of active buyers and sellers, organized by price point, to quickly identify opportunities when new listings hit the market.
At the end of the day, success in real estate often comes down to consistency, relationships, and creating memorable client experiences.